Brand Story
Have you been to a new city without knowing where to go? Searching for restaurants and calling them to ask questions and get reservations can be a bit challenging even now. Buter is a direct spot-finding guide for urban socialites and foodies. Using Buter, you can search nearby restaurants and bars with detail-oriented search engines and trendy hashtags. 
Buter can make reservations with your preferences and requests alerted to the establishment before your visit. With a few taps and swipes, you can plan the perfect dining experience and have a stress-free lifestyle!
"When I just moved to New York by myself, I did not know anything and did not know where to go in that big city.
I used to spend hours browsing different restaurants and cafes to explore. 
Still, I believe there were many missed opportunities to find hidden gems.
Nowadays, finding a place with a relaxing atmosphere and good food is more challenging than ever. Buter is a restaurant booking method and a complete reflection of my experiences and struggles as a food lover in foreign cities."

- JaeHee Lee


Logo Design
Melting Butter
Butter is one of the most necessary ingredients in the culinary field for its role in enriching the flavour and diffusing appetizing aroma. This aroma is associated with the immediate visual reminiscence of a delicious meal and provides anticipation and excitement to awaiting diners.
Brand Typeface
Brand Colours
Why Buter?
Be Part of Buter!
Buter offers endless promotions and benefits just by having an account.
No membership or subscription is needed to enjoy your food enthusiast lifestyle! 
Explore, Find, and Go with Buter!​​​​​​​
No more back and forth, spending hours on searching where to go and what to eat.
Buter helps you find a list of spots with your preferences and needs!
Tap, swipe, and be ready with Buter!
Have you ever gotten anxious or lazy to call the restaurant to ask questions?
Buter gets the job done with a few taps and swipes!
Have Questions? Ask on Buter!​​​​​​​
What if you have to change the reservation, notify the restaurant, or ask questions?
Buter helps you directly communicate with staff in every establishment.
Prototype
Click where the glowing circle(s) is(are) located!





Name:
Buter

Client(s):
Based on a college project

Categories:
Branding
Concept Design
App Design
UX & UI Design

Program(s):
Photoshop
Illustrator
XD

Contribution(s):
Concept Design — JaeHee Lee
UX&UI Design — JaeHee Lee
Photo Editing — JaeHee Lee

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